Route Automotive offers a new route to combining intelligence with the results of your market research. Made up of a team of specialists, we have been following the automotive market for over 20 years and we are dedicated to offering unique services to each one of our clients, understanding their needs and believing that adapting to different scenarios is essential in order to grow.
CEO of Route Automotive, holding an undergraduate degree in Business Administration with graduate studies in Marketing at Casper Líbero. Having a highly technical profile, he has devised, coordinated, and led major projects involving customer satisfaction surveys, product quality, and B2B (ongoing, ad hoc, and syndicated) for large automakers. Working with his knowledge acquired over more than 20 years, he founded Route Automotive, where he is consolidating its expertise and relevance in the sector. He currently devotes his time to developing tailored solutions that expand visibility and the ability to manage results through platforms that are customized for the client.
Director of Planning and Accounts
Director of Planning and Accounts at Route Automotive, he has been working in the automotive sector since 1984 – passenger cars, commercial vehicles (trucks and buses), two-wheeled vehicles, agribusiness, financial services, etc. With a degree in Marketing from Casper Líbero, in the course of his career he has developed and implemented projects involving Satisfaction, Clinics, Tracking, Branding, Mystery Shopper, Prices, among other areas. At Route Automotive, he applies his knowledge and practical experience in the sector to developing solutions, refining methodologies, and delivering projects in both local and global markets.
Account Director at Route Automotive, he has been serving the top automakers in the market for over 10 years. A co-founder of Route Automotive, he holds a degree in Business Administration and an MBA in Strategic Management from the University of São Paulo-USP. He works closely with clients to focus on setting the best strategic direction to meet each challenge.